Keith Childs

Keith Childs

Proven track record in Fortune 500 companies. Brand, media & corporate comms. Social media integrator. Change agent.

Zürich Area, Switzerland

Current
  • Online Corporate & Media Communications, Social & New Media at GM Europe
Past
  • Marketing Communications Group Manager at Dow Chemical
  • Advertising & Publicity Specialist at Kodak
Connections
305 connections
Industry
Automotive

Keith Childs’s Summary

Communicator Creating Change

Experienced Digital Communications professional working in pan-European/global teams. Current specialization is social & new media, with a focus on integration into traditional communication strategies. All-round experience in print advertising, branding, video, conferences, trade shows & exhibitions, live satellite employee broadcasts. B2E, B2B, B2C, issues, corporate and marcoms. FMCG, industrial, automotive.

Although the traditional communications model is being disrupted the basic questions remain the same: Who is your audience? What do you want to say to them? How will you reach them? Why will they believe you? What do you want them to do? How will you know if you have been successful?

Keith Childs’s Specialties:

Social Media, Web 2.0, presentation skills, branding, communications planning, coaching, writing for online, web usability, video.


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